Wow, I can’t believe how fast time has flown by!. Time to think about how in the next ratings period you are going to make your stations imaging shine.
Get new testimonials for at-work listening right in your stations account executives cubicles. Send them a memo with what you want them to say and then have them call your voice mail and leave the audio there, retrieve it and you’re ready.
Gotta sports franchise in your city, opening day baseball is just days away, perfect opportunity to connect with your core P1′s and 2′s so grab your digital recorder and go see the game. My favorite part about this plan is I get to see the game, and I can walk through the stands and get the responses I need from even fringe P3′s.
Think Spring, clean up and refresh! Your cume will bloom and your TSL will excel!. (sorry for the puns 
Scott
Tags: radio recharge, renewal, Spring Cleaning, spring ratings book
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